How To Make a Fictional Podcast

I’ve been a long-time fan of radio dramas, serialized fiction, Star Wars audiobooks, and other fantastic types of audio media, so when podcasts Hulk-smashed their way onto the scene in the early 2000s, I was thrilled. I contacted an author and mentor of mine, Nicole Kimberling, and asked if she would be interested in making a podcast. After googling what a podcast was, she signed on. Two years ago I worked with Nicole to make the podcast “Lauren Proves Magic is Real!” A few folks beat us to the chase with full cast recordings, but I think we caught the first wave of fiction podcasts.

I’m going to break down the steps you can take toward creating your own podcast, because if you have a story to tell, there’s someone out there who needs to hear it.

The approach that I would take to creating a serialized fiction podcast starts with breaking it into two parts: the story and the sound engineering.

Part 1: The Story

The story should be written as a script. They fall into the standard types meant to operate without the aid of visual explanations:

Classic Radio Play: A narrator explains the settings, scenes, and any other parts of the story not revealed through dialogue.

Serial Documentary Drama: A self-aware (which means the narrator is aware they’re recording a podcast) story in which the main character is recording a podcast. Normally, the characters investigate something and the plot involves their interviews, experiences, etc.

Theater of the Mind: A dialogue-based podcast without a narrator that relies entirely on soundscapes. Sound effects take the place of visuals. This can rely heavily on clear exposition (which can be corny).

Dear Diary: An audio diary in first person narration, because reasons. Maybe your character hates to write words, or maybe they are just one of those people who constantly take audio notes.

There are ways to merge these ideas. For example, the main character of “Lauren Proves Magic is Real!” was a podcaster who found the field recordings of a supernatural special agent. She then aired them as episodes of the podcast. So the podcast had to be self-aware, and have both narrative and audio diary elements. The self-aware podcast seems to be a popular choice, which might be because it can frequently be styled in a War of the Worlds way. The listener may experience a moment or two early on where they are not sure if the podcast is real or fiction.

It’s important to make the presentation style clear early on, as it will determine how much of the story is told in dialogue and how much of the story is told with audio.

An audio script, like any script, can be made simply with your computer, your typewriter, or some pen and paper. Like any good story, you’ll want a beginning, an inciting incident, a climax, maybe even a twist, and of course an ending. I personally gravitate toward cliff hangers in serial fiction episodes, so fans have something to wonder about

Now that we’ve covered some basic story elements and your imagination can start putting together a story you’d like to tell, let’s cover some of the technical basics and the steps to take if you want your podcast on Apple—‘the people’s platform’—or paid subscription networks like Stitcher.

Audio Recording Gear Land:

Microphones: How many mics you’ll need depends on how many characters will be speaking to each other in a single scene. I started with three mics and got to a point later on when we needed eight—for one scene. I’m not gonna lie: Mics can be expensive, depending on the sound quality you need. However, you can certainly start with cheap microphones, even gaming microphones that come with a desktop PC. You can also occasionally find microphones at secondhand stores. A classic mic that gives you a lot of bang for your buck is the MXL 990. The standard stage mic, SM58, will work too, as well as the standard stage instrument mic, the SM57.

USB interface: This is a little box into which you can plug a fancy microphone and then the box plugs with a USB cable to the computer USB driver. There’s a large variety, but here are some I’ve used: focus rite, m-audio usb, and audiobox.

Software: There’s a lot of audio programs out there. Your computer may already have one, like GarageBand. There’s also free audio editing software, like Audacity. I’ve also heard good things about Reason, and Ableton Lite. Your audio software will be where you record your story and track over track, and sound edit your story. You’ll record your dialogue using the power of acting, and the friends you can convince to act with you. Take your time to experiment with settings and be open to feedback. Eventually, you will become familiar with your software and be able to produce content very quickly.

There are a few workarounds for the creative person working with a very small budget. There are a series of apps for smartphones that are decent for recording and sound-mixing. If you want to start small, nothing is stopping you. You have the power to write, record, and mix on the device you are likely reading this article on.

Sounds & Music

Theme Songs: All good podcasts have a theme song. It can sometimes include clips of the dialogue cut out and edited like a movie commercial or be an original theme. Theme songs are a fantastic opportunity to collaborate with another like-minded creative. Find a musician friend and offer to use their music or ask them to write some. It’s hard to be vulnerable during the beginning of a creative process, but having a musician that you like on your team is really going to be worth it as you move forward in producing.

There are many opportunities to play music in a fictional podcast. There’s music that plays in cafes, music that denotes the passage of time, music from a car radio, music that sets a location. As much of this as you can get originally created, the better. But also there are a ton of resources online for both music and sound effects. I use www.freesound.org for sound effects and small bits of royalty-free music.

There will inevitably be times where you need a sound effect that isn’t on the internet. I’ve had to create sound effects by recording myself running up and down stairs while knocking things over, dropping plates, scraping a razor against a bowl, hitting an iron railroad nail tied to a fishing string, etc. Be creative. You already can record. Ask yourself what’s in the room around you that makes a sound that could enhance your story.

Hosting: Once you have recorded several episodes and are committed to a release date, you’ll need to acquire a site on the internet. It can be a simple free Wix site or Squarespace. The only real requirement you need is for the site to be able to hold an RSS feed, which is where you will drag the mp3s of your project. Then you’ll either pay a third-party site like Podbean, or hop over to Apple podcast and submit your podcast for review. If it passes muster with the strange robots that review things, then bang! You’re live. It’s time to hit that share button and plead for likes on your social media.

The best advice I can give anyone about to make a fictional podcast is start small, pick a release schedule, and meet that release schedule every week. That means being prepared and not waiting until the last minute to do anything. Enjoy yourself! You’re about to embark on the fairly unexplored medium of fictional storytelling, a genre that is still being formed. I’m excited to hear what you make.

Tommy Jordan

Tommy Jordan is a rapper, podcaster and audio producer from Bellingham, Washington.

He is best known for his rap album “Ice Cream” and as the voice of Special Agent Keith Curry on the "Lauren Proves Magic is Real!" Previous projects include the bands Urban Fantasy and Direwood, and he was the founding member of the artist collective Shepherd Boy Records.

He is also a proud father, husband and ray gun enthusiast.